Week 7 Advice: Connect, Connect, Connect!
Last week, we recommended establishing a good online Marketing presence. Now it’s about rolling up your sleeves and getting to work… Invest some allotted amount of time every week (3-5 hrs should be enough) reaching out and connecting with people, blogs, and non-competing businesses in your geographic market. Update specials and beer lists on your website; post content to Facebook and Twitter that people will find interesting, and will readily “Like” and re-promote to their friends and followers. Or have a company like Gateway Beers do it all for you –
