The Week 5 “Message in a Bottle” has been delivered!
Week 5 Advice: Draft is Good, Growlers are Great
Leverage the power of “good craft on draft”… Have 8 or more draft lines – with no less than 4 rotating craft beer selections. Don’t even worry about your in-house sales – that’s a no brainer, and will obviously generate nice profits for you. Focus your customers on growler fills… What’s a “growler”? … it’s $5-8 in net profit for 2 minutes of your staff’s time. (ex: 20 customers / day = ~$50,000 in profit / year)
12 Pack of Beer Profits 