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Monthly Archives: November 2010
Week Six
The Week 6 “message in a bottle” has been delivered … Week 6 Advice: Don’t Waste Money on Marketing Don’t get me wrong – Marketing is one of the best things you can do for your business… But don’t waste money … Continue reading
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Tagged beer, blog, email marketing, facebook, Marketing, twitter, website
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Week Five
The Week 5 “Message in a Bottle” has been delivered! Week 5 Advice: Draft is Good, Growlers are Great Leverage the power of “good craft on draft”… Have 8 or more draft lines – with no less than 4 rotating … Continue reading
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Week Four
The Week 4 “Message in a Bottle” is out… check it out here: Week 4 Advice: Variety is the Spice of Life Profits Determine at least 200-300 specific varieties to stock for the year: 100-150 “regulars”, and 100-150 seasonals (including leaving … Continue reading
Week Three
The Week 3 “message in a bottle” is being delivered today and tomorrow. Included is the following piece of advice, which builds on last week’s… Week 3 Advice: Replace Empty Booths with Craft Beer Last week, we recommended getting rid of … Continue reading
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Tagged 12 Pack of Profits, beer consulting, beer sales, craft beer, Gateway Beers, Marketing, profit, restaurant
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12 Pack of Beer Profits 